What kind of creativity interests me? Obviously the story does, but I need to repeat myself. As an artform it was pushed behind the novel at some point over a hundred years ago, try Dickens and Thakery. Or Austin and Stevenson. But the novel is not really better, in fact it had instalations that made it more like a collection of stories that were connected. The Odyesy by Homer is an epic poem that is also done like that, so it isn't so new.